• Jackie Capers-Brown

3 Keys to Developing Empowering Beliefs About Yourself

Have you ever wondered how individuals who have had to face daunting circumstances are able to press on to achieve personal and professional goals, while others lose their motivation and quit altogether?


Why are some people able to maintain a fiery drive while other people’s inner drive fizzles? So, what’s the secret to maintaining a fierce and determined attitude towards achieving success in life? A strong inner resolve begins with developing and nurture empowering beliefs and an empowering identity that boosts your sense of personal power. When you approach life with a greater sense of inner resolve based on empowering beliefs and identity, you’ll respond to challenges with the courage and confidence necessary to achieve your goals in an effective and productive manner.

Beliefs Shape Our Identity and Life Experiences

Empowering beliefs about who your are, who you can become and what you're capable of doing inspire an empowering identity. Your identity shapes your behavior. Your behavior shapes the quality of your life. I was seven years old when Dr. Martin Luther King Jr. was assassinated on April 4, 1968. I can still recall the anger, the shock and disbelief that engulfed members of my family and neighbors, the black community, our nation and the world as a result of this tragedy. For weeks after his death, WIS-Radio, a local station in Columbia, SC played snippets of Dr. King’s “I Have a Dream” speech. Each time I listened to a clip of his speech, my seven-year old self became convinced that Dr. King was speaking directly to me. Call it naiveté’, if you will, but my childlike faith believed this at the core of my being.


Hearing portions of Dr. King’s speech, over and over, began to paint images in my mind of a better America and my role in contributing to make it possible. Living in the heart of Dixie where “blacks only” and “whites only” signs in public spaces was the status quo, his words inspired my heart with hope. My sense of hope encouraged me to believe that God intended for me to help make a difference in the lives of others. I became convinced of this in my mind and heart.


Believing in yourself isn’t everything but you won’t pursue much of anything if you don’t. Many years ago, I was a single mother of two children earning minimum wage as a housekeeper at the Columbia Marriott hotel. Armed with my faith in God, a compelling vision of what I believed to be possible with the company and a commitment to personal excellence, I decided to play the hand I had been dealt to the best of my ability.


My decision and commitment to initiate purpose driven actions toward advancement opportunities with Marriott enabled me to navigate an award winning leadership career and become the general manager of a million dollar hotel property. After leaving Marriott, I went on to manage several successful seven figure businesses before starting my side hustle as a freelance writer and speaker and trainer. None of this would have been possible had I not continued to grow myself by expanding my beliefs and perspective about what is possible in life, and what I believed about what I can accomplish.



Here's three actions you can take to cultivate empowering beliefs.


1. Create and nurture an empowering story. Maintaining the motivation it takes to achieve the level of success you want to experience comes down to the “word in your heart.” The “word in your heart” reflects the story you tell yourself about who you are, who you can become, what you can do and what you are worthy of experiencing in life. Creating and nurturing an empowering story in your heart that is immersed with positive beliefs about yourself is critical to the measure of faith, fortitude and perseverance you exhibit towards the achievement of your goals.


2. Remember to remember strong moments in your life. Those moments when you felt like giving up, but you didn’t. When you faced challenges that seemed too much for you to handle, yet, you figured out how to overcome them and navigate your way forward. These moments serve as evidence of your smarts and innate strength. Value them; use them to transform any self-defeating assumptions you may have about your ability to handle “what is” while you initiate action to create “what can be.” If you are going to believe anything about yourself, presume you are strong and smart enough to achieve your goals. This belief will create an empowering self-image which impacts the effectiveness of your response to challenges and opportunities.


3. Be results-oriented. People who live their dreams share a common trait; they cultivate the art of follow-through towards tasks related to their goals. The ability to execute plans to reach specific aims in life supersedes formal education, talent and your network, in deciding how much you will achieve in life. Instead of being “busy for busy sakes,” be results-oriented. Master the art of follow-through to produce results relevant to the achievement of goals that matter to your success in life. As you produce results that create success on a consistent basis, your actions will boost your confidence and expand your influence and success.


Success leaves clues. Remember your strong moments and the traits you demonstrated during these situations. Making progress towards the achievement of your goals strengthens your inner resolve and intrinsic motivation. Intrinsic motivation refers to behavior that is driven by internal rewards. In other words, the motivation to engage in a behavior arises from within the individual because it is naturally satisfying to you.


The strength of your Inner resolve and intrinsic motivation determines whether or not you are able to stay the course towards the achievement of long term goals. Your ability to develop and nurture both helps you to maintain a strong desire towards manifesting the compelling vision you have in your mind and heart of “what can be” in your life. They serve to fuel empowering beliefs that will help you to build a bridge that connects to the power within you to create new models of reality in your life.


Are you challenged with maintaining empowering beliefs about yourself and you capability to handle the challenges in your life and leverage your talents, strengths, wisdom and experiences into new possibilities in your life? If so, register for the next upcoming Living Strong Inside Out Masterclass.


It matters what you believe. Be proactive in the development of empowering beliefs about yourself. Empowering internal dialogue about who you are, who you can become and what you are capable of doing in life energizes you from the inside-out and inspires you to live out loud an empowering story of what’s possible in your life.





You can receive the support, training, guidance and accountability you need on a consistent basis to level up your leadership effectiveness to achieve your next level leadership aspirations in Jackie's monthly mastermind program BraveHeart Women Leaders Success Alliance.

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